CRO consultant (with online marketing knowledge)

  • levelHBO/WO
  • experience5-15 years
  • locationGroningen
  • contractPermanent
  • hours32 - 40 hours
  • starting dateStarting September 1

Do you always think, "This could be better" as soon as you see a website or checkout funnel?

So do we. That is why we are looking for a CRO Consultant with a passion for data, behaviour and creativity. Someone who wonders why visitors drop out, what does trigger them, and how to guide them step by step to conversion. Do you get energy from solving conversion killers, working with website statistics and writing convincing texts? Then Concept7 is the place for you.

As a CRO consultant at Concept7, you will work in a multidisciplinary team on challenging client projects. You use behavioural research, data and psychological principles to make digital products smarter, more user-friendly and more effective.

You are an approachable person who knows how to use tools like Google Tag Manager or Semrush to find out what is holding customers back, and figure out how to solve it together with the customer. Whether it's a question about why no visitors are measured in Google Analytics to how to optimise a checkout funnel. You pick it up with curiosity. You don't make assumptions, but base your choices on data, facts and validation.

You don't do this alone, as you have a team of UX researchers, UX designers, Visual Designers and CRO specialists helping you.

Examples of projects:

  • Generate more enquiries on Bedder's website

  • Optimise tunnels and navigation for KPN and Univé

  • Create KPIs & goals for Van der Sluis Technical companies

  • Improve content strategy and SEO approach for CarbExplore

You are someone who...

  • Always looking for optimisation opportunities (and not just doing some 'tests')

  • Seeing that data only becomes valuable when you interpret it properly

  • Interested in behavioural psychology and influencing principles

  • Is both analytical and creative

  • Likes working together in a close-knit and smart team

  • Is self-directed and knows how to get things done

You have experience with...

  • SEO, keyword analysis & content marketing

  • Seo tools such as Ahrefs, SEMrush, SEranking or similar tools

  • Google Analytics, Tag Manager, Data Studio & Search Console

  • Conversion optimisation and/or growth hacking

  • Writing persuasive copy (for web or email)

  • Google Analytics, Tag Manager, Data Studio & Search Console

  • Conversion optimisation and/or growth hacking

  • Writing persuasive copy (for web or email)

Prefer if you also have experience with...

  • Figma of Adobe (Creative Cloud pakket)

  • Hotjar, Mouseflow of andere UX-tools

  • Email-automation (bijv. Mailerlite, Mailchimp, HubSpot, ActiveCampaign)

  • A/B testen met VWO, Convert of andere tools

  • Wordpress of Statamic

  • ChatGPT, Copilot, Gemini of andere AI-tools

Do you have a question or something else?

Feel free to call or email me — I’d be happy to think along with you!

Sebastiaan Prenger Sebastiaan Prenger Online Strateeg

You can call me at 050 36 00 233

of stuur een e-mail naar sebastiaan@concept7.nl

Apply directly
Online marketeer vacature Concept7 Groningen Werkenbij Concept7 online marketing Vacature

What you will do with us

  • Analysing data, understanding customer journeys and identifying areas for improvement

  • Doing research and devising strategies

  • Creating A/B tests and optimisation projects

  • Improving or writing content

  • Collaborating with designers, developers and UX researchers

  • Creating reports that provide real insight

What you get from us

  • A good salary (depending on experience)

  • A MacBook Pro

  • Space for your development & creativity

  • Colleagues who are smart, open and a little cocky

  • Every day lunch at the office

  • Birthday surprises as well as Concept7 birthday surprises

  • Inspiring sessions, fun drinks & content evenings

  • UX lab in which to work and test.

Over Concept7

We are a strategic design agency based in Groningen. We don't build hip pictures, but digital solutions that work for real people. We do this on the basis of Human Centered Design. With us, no layers, but a strong team of researchers, designers, developers and marketers who make impact together.

Want to make an impact too?

Don't apply with a standard CV, but surprise us with who you are. You do not have to meet everything. Curiosity, brainpower and eagerness to learn are at least as important to us as your work experience.

Acquisition in response to this vacancy is not appreciated.

C7 in het kort

Concept7 in short

We are thinkers but also definitely doers. Pragmatic and down-to-earth, with a culture strongly focused on helping our clients. Since 1999, we have been helping our clients to be successful online. The foundation for that success? The user as an important starting point.

Yes, I want to apply directly

Sounds interesting? Leave a message and we'll get in touch as soon as possible for an introduction!

Select file

I want to share the job vacancy with someone else

I"d rather just...

Preference